Tag Archives: Driven

Driven Racing Oil Makes Plans For PRI 2016

Scheduled for December 8 – 10 at the Indiana Convention Center in Indianapolis, the PRI Show will bring together motorsports companies, buyers and media from around the globe. Driven Racing Oil™ will be located in booth no. 419. There the Driven staff will provide information on its wide-ranging line of synthetic and conventional lubricants, plus display its renowned racing products. New AT synthetic automatic transmission fluids, 80W-90 GL4 Gear Oil and Synthetic DCT (Dual Clutch Transmission) Fluid will take center stage. Driven’s XP line of racing oils, BR break-in oils, GO gear oils and cleaners such as Race Wax, Speed Clean and Speed Shield will all be showcased as well.

More information is available at www.pritradeshow.com.

Driven Racing Oil Readies For 2016 SEMA Show

This year Driven Racing Oil™ will be set up in booth no. 22613 from November 1 – 4 in the Central Hall at the Las Vegas Convention Center. Among the new Driven products scheduled for display are two brand new synthetic ATF blends (AT3 and AT6), Conventional 80W-90 GL-4 Gear Oil, Synthetic DCT (Dual Clutch Transmission) Fluid, and the new Storage Defender Kit featuring both fuel- and oil-related products to protect classic vehicles. A unique Car Care Kit made up of the cleaners Speed Clean, Speed Shield, Race Wax and an orange micro-fiber towel is slated to be unveiled at the show as well. A wide range of lubricants designed for both street and race use will also be featured. In addition, a variety of knowledgeable sales staff and in-depth literature will be available throughout the week at the SEMA Show. It is the automotive aftermarket industry’s largest trade event.

Upcoming Driven Racing Oil Technical Seminars

Certified Lubrication Specialist Lake Speed, Jr. and Driven Sales Representative Scott Diehl will host presentations at several upcoming locations. At each they will offer both a history lesson as to how oil has evolved with advances in engineering, and provide a wealth of technical information. Understanding the evolution of motor oil, along with its specific use, enables engine builders to select the proper lubricant from among the many on the market.

  • Friday, August 7, 2015 from 10:00 AM – 11:00 AM, NSRA Street Rod Nationals (Louisville, KY)

Please check back often for seminar updates.

Driven Racing Oil™ Announces Attendance At 2014 PRI Trade Show

Driven Racing Oil™, a leader in lubrication for motorsports and high performance engines, will be on hand to showcase a variety of new products at the 2014 PRI Trade Show in Indianapolis from December 11-13.

The motorsports world descends on the racing-mad city of Indianapolis each December for the Performance Racing Industry (PRI) Trade Show – which attracts 1,200 companies exhibiting in 3,000 booths at the Indiana Convention Center. Driven is an integral part of the show, as its products serve engine builders, race teams and other organizations involved in circle track, drag, road course, off-road and boat racing, plus much more. In 2014 Driven can be found in Booth 419, where new products including Speed Shield, Speed Lube and HDF Fork & Shock Fluid will be on display. Driven’s complete line of XP Race Oils and BR Break-in Oils will also be exhibited, as well as greases and cleaning products. In addition to displays, a variety of literature will be available to attendees, while knowledgeable technical and sales staff will provide in-depth information and answer questions.

Driven Racing Oil will also be a part of MPMC Education Day in Room 241 on Wednesday, December 10. Presented by the Motorsports Parts Manufacturers Council, the program brings together manufacturers and a variety of customers for face-to-face interaction. The Driven seminar will be hosted by Certified Lubrication Specialist Lake Speed Jr. and is scheduled for 2:45 – 3:15 p.m. In addition, Driven is a 2014 sponsor of the Advanced Engineering Technology Conference, a two-day affair designed to provide a platform for the exchange of information related to engine technology. It will take place on December 9-10, the two days prior to the PRI Trade Show, also at the Indiana Convention Center.

The New GF-6 Standard

Tailoring Engine Lubricants Is Critical To Performance Output

With broad changes coming to vehicle emissions and fuel consumption standards in 2017, including an average annual efficiency improvement of five percent per year scheduled until 2025, the design of every part of a vehicle is soon to be challenged. By 2025 EPA/NHTSA standards will require passenger cars to achieve 54.5 mpg, while for trucks the ideal target is in the high 30s.These changes will test fluids and oils as well as hard parts, and the lubricant industry is working to achieve the necessary gains with a proposed move to what is known as the GF-6 standard.

Developed by the International Lubricants Standardization and Approval Committee (ILSAC), the GF-6 standard anticipates that tomorrow’s lubricant demands will be entirely different from what’s commonplace today. The engines of the future will be downsized, turbocharged and much more highly stressed. The GF-6 specification is intended to increase fuel economy, enhance oil robustness, expand overall fuel efficiency, improve protection and reduce motor oil aeration in these power plants.

To meet the goals of GF-6, many car manufacturers have been experimenting with lower viscosity grade motor oils, as lower engine oil viscosity significantly reduces engine friction. A lower viscosity oil equals less resistance and thus improves fuel economy. Friction reduction through improved oil technology will have the greatest impact on these areas of the engine: the crankshaft bearings, the piston ring area, the cam-valve interface and the cam drive itself. Within these components, the crucial oil performance aspect is the film-forming ability in the sliding areas.

Deposit control will also be important element of GF-6, along with protection against low-speed pre-ignition and cam chain wear.

Another key component of the GF-6 specification is the provision for two separate ratings. GF-6A is backward compatible, while GF-6B will not be backward compatible for older applications and will feature an entirely new formulation. In addition to GF-6B’s lower viscosity, a unique balance of additives, viscosity modifiers and base oils will work with new and unique engine designs to maximize fuel economy.

Driven-sm-iconKey tests are being conducted within the industry to help determine the final specification of all GF-6 formulas. These tests include: high temperature/high load, valve operating system, low temperature deterioration and fuel economy performance. Current testing has shown no noticeable differences in wear between a reference SAE OW-20 and an experimental SAE OW-16. Results have proven that that the lower viscosity oil will demonstrate equivalent or superior engine protection in engine and bench tests, yet also return improved fuel economy. Even lower grades –such as 12, 8 and 4—are being investigated around the lubricant industry as well.

However, performance enthusiasts need to be aware of these GF-6 formulas and the demands on them in the future. While these oil upgrades are good for the most current production engines in stock trim, this does not make them an upgrade for older or highly modified production engines. The more the GF-6 oils are tailored to the needs of fuel efficient and lower emission passenger car engines, the less appropriate they will be for older and high performance ones.

The reason is that all oils are application-specific. To get better performance from a lubricant, it must be tailored to the specific application it is being used for. In turn, that lubricant is less appropriate for other applications. In general, the days of “one-size-fits-all” motor oils and lubricants are ending as new standards like GF-6 become the norm. Motor oils today are more application-specific than they were 20 years ago, and will only get more specific over the next 20 years. The result is that GF-6 oils will be designed for late model vehicles, but older hot rods and muscle cars, which will not need to adhere to the new standards, run the risk of being left behind. In addition, flat tappet engines will no longer be used in any GF-6 testing.
Advanced lubricants that are the result of GF-6 will be essential in paving the way for the next generation engines that will come out of the ambitious emissions requirements for 2017-2025 model years. However, these lubricants will be more costly and formulated differently than the motor oils we know today. Yet by eliminating the backward compatibility requirement, GF-6B will also be able to offer advanced lubrication solutions for tomorrow’s sophisticated engines.

At the same time, GF-6 will not affect Driven Racing Oil products as the company does not believe that API and ILSAC testing in modern engines provide representative performance for older or high performance racing engines. As a result, Driven will continue to produce its own application-specific-formula lubricants for performance engines, classic vehicles and race cars.

The GF-6 upgrade is aimed for 2017 model year vehicles, which is the point where the fuel efficiency curve begins to rise most steeply.

Trailer

What’s In It? Driven Racing Oil KRT4-Stroke Karting 0W-20

Not only is kart racing one of the most popular forms of motorsports in the world, it is also one of the most technologically advanced. KRT 4-Stroke Karting 0W-20 from Driven Racing Oil is purpose-built for complex four-stroke kart engines running on either gasoline or race fuel. Ideal for Clone and Honda power plants, KRT uses a combination of advanced PAO, mPAO and TMP Ester base oils. This “trifecta” of synthetic base stocks provides the ideal combination of reduced friction, temperature stability and load-carrying capacity that these engines require.

KRT also uses proprietary anti-wear and friction-reducing additives to protect cams and lifters as well as piston skirts, bearings and other vital engine parts. However, these additives not only offer protection as they provide dyno-proven power gains of as much as .4 horsepower.

Because kart engines are splash-lubricated it is important have excellent air-release and low-foaming tendencies, so KRT was formulated to provide both of these key attributes as well.

In simplest terms, KRT 4-Stroke Karting OW-20 is designed to help kart engines make as much power as possible on each and every lap.

What’s In KRT 4-Stroke Karting OW-20 Oil?

Ingredient

Function

PAO, mPAO and TMP Ester base oils Provide fluid film to lubricate and cool the   engine components; reduce friction, provide temperature stability &   necessary load-carrying capacity
Anti-Wear & Friction-Reducing Additives Protect internal engine components from   adhesive wear due to metal-on-metal contact; increase HP
Dispersants Suspends dirt and combustion blow-by products   in the oil
Antioxidants Prevents the chemical breakdown of the oil
Friction Modifier Reduces friction between rubbing and sliding   parts
Corrosion Inhibitor Prevents rust and corrosion due to moisture   and acids that invade the engine from the fuel, combustion and atmosphere
Seal-Swell Agent Conditions the seal materials to prevent   leaks
Viscosity Index Improver Improves the viscosity characteristics of the   motor oil
Anti-Foam Agents Specially selected to provide the air-release   required for a splash-lubricated engine

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What’s In It? Driven Racing Oil FR50 Synthetic 5W-50 Performance Motor Oil

Ford Coyote engines are some of the most unique and stout power plants available today. However, these engines also require an oil that is formulated specifically for the blue oval’s one-of-a-kind Coyote design. Driven’s FR50 Synthetic 5W-50 Performance Motor Oil is a competition-proven formulation that provides the required viscosity for these engines and variable valve timing systems. At the same time, the oil delivers the wear protection needed for upgrades like performance cams. FR50 also utilizes a low volatility formula that guards against oil vaporization and foaming. Eliminating this problem reduces oil consumption and prevents inconsistent cam phaser performance.

The aforementioned low volatility formula in FR50 is a full synthetic that uses Group IV+ base oils. This means they contain mPAO, the most innovative synthetic base available. These oils have a broad temperature range and are great for use in extreme cold conditions and high heat applications. The mPAO base oils also deliver a high viscosity index, excellent air release properties and incredible shear stability. In addition, FR50 uses shear stable polymers that complement the mPAO base oils to deliver the most shear stable 5W-50 grade oil on the market. FR50 is ideal for crate up to supercharged Ford Coyote engines.

What’s In FR50 Synthetic 5W-50 Performance Motor Oil?

Ingredient

Function

mPAO Base Oils Provide fluid film to lubricate and cool the   engine components; deliver a higher viscosity index, better air release and   incredible shear stability
Shear Stable Polymers Complement mPAO base oils to deliver the most   shear stable 5W-50 grade oil on the market
Anti-Wear Additives Protects internal engine components from   adhesive wear due to metal-on-metal contact
Dispersants Suspends contaminants and combustion   by-products in the oil to allow them to be carried to the oil filter; prevents   sludge formation
Antioxidants Prevents the chemical breakdown of the oil
Friction Modifier Reduces friction between rubbing and sliding   parts
Corrosion Inhibitor Prevents rust and corrosion due to moisture   and acids that invade the engine from the fuel, combustion and atmosphere
Seal-Swell Agent Conditions the seal materials to prevent   leaks
Viscosity Index Improver Improves the viscosity characteristics of the   motor oil
Pour Point Depressant Allows the oil to flow and pump in cold   weather to reduce wear at start-up
Foam Inhibitor Reduces the tendency of the oil to foam

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Driven Racing Oil™ Announces 2014 Display Trailer Program

Huntersville, NC –The staff at Driven Racing Oil™ will embark on an ambitious trailer schedule in 2014, hitting some of the most prestigious automotive events across the United States.

The 2014 show season will mark the first trailer program in the history of Driven Racing Oil. The fast-growing lubricant company will share a display trailer with AutoMeter, AirRaid and Moser starting in early April at the 14th Goodguys Del Mar Nationals in Del Mar, CA. The Driven display will hit nearly three dozen events throughout the course of the year, including the entire Hot Rod Power Tour, Car Craft Summer Nationals, NSRA Street Rod Nationals, Turkey Rod Run and a wide range of Goodguys and other events through late November.

The trailer will stock a full selection of Driven products including Carb Defender™, a full line of race and street motor oils, Race Wax, Gear Oil and much more. Each of these items will be available for purchase at every event, while knowledgeable techs will also be on hand to provide advice and answer questions.

Apr 26-27: Spring Carlisle Swap Meet – Carlisle, PA

May 3-4: AutoMeter Class Nationals – Columbus, OH

May 17-18: GoodGuys – Nashville, TN

May 24-25: NSRA – Springfield, MO

Jun 7-15: Hot Rod Power Tour – Charlotte, NC to Wisconsin Dells, WI

Jun 21-22: Super Summit – Talmadge, OH

Jun 28-29: Car Craft Street Machine Nationals – DuQuoin, IL

Jul 5-6: GoodGuys – Des Moines, IA

Jul 12-13: GoodGuys – Columbus, OH

Jul 19-20: Car Craft Summer Nationals – St. Paul, MN

Aug 2-3: NSRA – Louisville, KY

Aug 9-10: Mopar Nationals – Columbus, OH

Aug 16-17: Ozarks Antique Auto Club Swap Meet – Springfield, MO

Sept 6-7: Shades of the Past – Pigeon Forge, TN

Sept 13-14: Fall Grand Run – Pigeon Forge, TN

Sept 20-21 Charlotte Auto Fair – Charlotte, NC

Sept 27-28: O’Reilly Fall Street Machine Nationals – Springfield, MO

Oct 4-5: GoodGuys – Ft. Worth, TX

Oct 11-12: Cruisin’ the Coast – Biloxi, MS

Nov 22-23: Moultrie Swap Meet – Moultrie, GA

Nov 29-30: Turkey Rod Run – Daytona Beach, FL

Behind-The-Scenes Video: Why Driven Racing Oil™ Is Different

Huntersville, NC – This new, three-and-a-half minute video details how Driven Racing Oil™ separates itself from the competition in the lubricant industry.

Driven Racing Oil is not like most oil companies. While many utilize a base chemistry and apply it across as many applications as possible, Driven takes the opposite approach. In this video, Lake Speed Jr., Driven’s Certified Lubrication Specialist, explains how the brand provides application-specific engineering. This technique provides the end user with the knowledge that each product is created just for his or her needs. It doesn’t matter if the product is for a high-level race team or a street enthusiast; Driven’s attention to detail remains the same. Speed goes on to talk about how Driven is always evolving, thereby allowing it to serve customers’ needs more quickly and accurately than some of the bigger oil companies. He also details how a customer calling Driven will speak directly with the individual who formulated the product, an unheard of occurrence at most companies. Finally, he looks toward the future and gives viewers a glimpse of what’s coming next.

All videos from Driven Racing Oil are available on our YouTube channel at youtube.com/drivenracingoil.

Driven Racing oil

What’s In It? HR Conventional 10W-40 Hot Rod Motor Oil

In the factory performance glory days of the late 1960s and early 1970s, most car manufacturers recommended 10W-40 viscosity oil for Big and Small Block muscle car engines. Driven’s HR Conventional 10W-40 Hot Rod Motor Oil is the perfect choice for these classics, as it uses conventional petroleum base oils to provide excellent compatibility with “old school,” cork-and-rope seals. It treats cars with older engines the same way oils did when those immortal horsepower monsters rolled off the showroom floor. This oil is also designed with a secondary-style ZDDP which provides excellent wear protection for cams, lifters, rocker arms, distributor gears, pushrods, wrist pins and cylinder bores.
The oil features a 10W-40 multi-grade formula that provides for easier starting and less start-up wear than straight-grade or heavier-viscosity oils. It also includes the same anti-wear package that the U.S. military employs for storage and transport of combat vehicles and equipment. HR Conventional 10W-40 Oil features unique lubricant technology that prevents rust or corrosion caused by extended periods of storage – or by the use of Ethanol-blended fuels – making it perfect for classic American muscle cars that only see the street in ideal driving weather.

What’s In Driven’s HR 10W-40 Conventional Oil?

Ingredient

Function

Petroleum Base Oils Provides fluid film to lubricate and cool the   engine components
ZDDP Provides anti-wear, corrosion and additional   anti-oxidation protection
Anti-Wear Additives Protects internal engine components from   adhesive wear due to metal-on-metal contact
Dispersants Suspends contaminants and combustion   by-products in the oil to allow them to be carried to the oil filter.   Prevents sludge formation.
Antioxidants Prevents the chemical breakdown of the oil
Friction Modifier Reduces friction between rubbing and sliding   parts
Corrosion Inhibitor Prevents rust and corrosion due to moisture   and acids that invade the engine from the fuel, combustion and atmosphere
Seal-Swell Agent Conditions the seal materials to prevent   leaks
Viscosity Index Improver Improves the viscosity characteristics of the   motor oil
Pour Point Depressant Allows the oil to flow and pump in cold   weather to reduce wear at start-up
Foam Inhibitor Reduces the tendency of the oil to foam

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